Meg’s vision for C2Snow began not as a company but as one for a way of life.   A passion and admiration for the mountains and oceans evolved into a love for mountain biking, skiing, surfing, snowboarding and pretty much any activity outside!   

A genuine desire to share her love of the outdoors lead Meg to begin organizing events in her teens.  After a winter in Lake Tahoe teaching snowboarding,  Meg became a sponsored rider and took on establishing Snowboarding as a credible Collegiate sport.  Two years later she was a campus rep. for Nike and Red Bull while also competing in and organizing snowsports events in Lake Tahoe.   

In 2000, Meg became part of a team of three, which set out to plan, promote, and produce the first series of International X Games for ESPN.   These events grew from the size of a football field to ones which encompassed multiple stadiums.   On the side, never able to sit still for long,  Meg competed in cycling, swam on a masters team, and helped coach triathletes. 

A love for the mountains took her back to Lake Tahoe in 2004, where she worked on events in various capacities from Host announcer, sponsorship manager to race director.     Several hosting gigs in the music industry as well as too much frostbite lead Meg to move to the beach in 2008.    In Miami, kiteboarding found her and has since become a central component in the growth of C2snow (as well as being Meg’s latest obsession) 

Always an athlete, supporting and sharing the joy of sport any way she can, Meg brings an intimate perspective to her work.   As a seasoned competitor, experienced event producer, and marketing pro, she approaches projects with a unique multi-dimensional understanding.  

Most recently, in addition to continuing to work on several exciting events, Meg is dedicated to the development of her podcast/web series showcasing the spirituality and soul in sport.  

“Let the beauty we love be what we do.”  -Rumi